Data courtesy of the Grand Comics Database under Creative Commons license.

Issue Details

Issue #17
Published November 1954
Cover Price 0.10 USD
Pages 36
Editing Harvey Kurtzman
Notes This cover is printed upside down and is actually back cover of magazine. The sequences are indexed in order from the apparent "back" cover to this "front" cover.

Cover Details - "This Issue Is Going To Change Your Whole Viewpoint of MAD..."

Genre humor
Letters typeset
Notes This cover is printed upside down and is actually back cover of magazine. The sequences are indexed in order from the apparent "back" cover to this "front" cover.

1 page Science-Fiction Book Club advertisement "The Book Club of Tomorrow Is Here Today!"

Letters typeset
Notes Ad for Science-Fiction Book Club. On apparent back cover, which is actually the front cover.

1 page Panic; Mad promo (ad from the publisher) "King of Clubs"

Notes House ad for Panic and MAD subscriptions. On inside "back" cover.

8 page Newspaper Cartoon Dept. story "Bringing Back Father!"

Characters Jiggie; Maggs; Little Orphan Annie (cameo); Dinty Moore; Jiggie's brother-in-law; Jiggie's daughter
Synopsis Jiggie cannot take Maggs's abuse any longer so when he has his serious moments he hires some goons to beat her into submission.
Genre satire
Script Harvey Kurtzman ?
Pencils Bill Elder (signed); Bernie Krigstein (signed)
Inks Bill Elder (signed); Bernie Krigstein (signed)
Colors Marie Severin
Notes Drawn in 2 different styles by the 2 different artists: odd pages in the cartoon style and even pages in a more realistic style where Jiggie is shown to be severly injured by Maggs's constant violence.

7 page Television Dept. story "What's My Shine!"

Characters Jay Renkins; Everett Dirkdaughter; Henry Doorshack; Charles Potrzebie; John McLellillellillin; Stuart Sawhimintown; Henry Jackdaughter; Lana Cheesecake; Joseph McCartaway; Even Steven; Sturdley Smurdley; Karl Weekdt
Synopsis How the Senate Subcomittee hearings would go if they were run like a tv game show.
Genre satire
Script Harvey Kurtzman ?
Pencils Jack Davis (signed)
Inks Jack Davis (signed)
Notes Game show style loosely based on "What's My Line?"
Reprinted in Mad Reader, The (Ballantine Books, 1954 series) #93

1 page [Report From Abroad] text article "Dra"

Synopsis Appears to be an excerpt from some history text.
Script Su
Letters typeset
Notes Gag is that this is the small countries' viewpoint, and type is very tiny. In fact it's almost unreadable and indexer is uncertain of title.

1 page Piracy promo (ad from the publisher) "E. C. Went To Sea In Search Of Another New Trend..."

Pencils Wally Wood (signed)
Inks Wally Wood (signed)
Colors Marie Severin
Notes House ad for Piracy comic subscriptions. Drawing may be caricatures of E. C. staffers.

1 page MAD Mumblings letters page "MAD Mumblings"

Letters typeset

6 page Advertising Dept. story "Meet Miss Potgold"

Synopsis A collection of drawings of grotesque women entered in the Miss Potgold of 1955 contest.
Genre humor
Script Harvey Kurtzman ?
Pencils Basil Wolverton (signed); (photo)
Inks Basil Wolverton (signed); (photo)
Colors Marie Severin
Notes First page is a parody of a Rheingold Beer ad.

1 page story "the competition"

Synopsis The difficulties MAD writers have in coming up with ideas.
Script Harvey Kurtzman ?
Pencils Wally Wood
Inks Wally Wood
Colors Marie Severin
Notes The titles of MAD and 11 competitors are used in the narrative: Bughouse; Crazy; Eh!; Flip; Get Lost; MAD; Madhouse; Nuts!; Panic; Riot; Wild; Whack. This page is a setup for the following story.

6 page Cut Your Own Throat Dept. story "Julius Caesar!"

Characters Julius Caesar; Willie The Elder (cameo); Dick Tracy (cameo); Martin Walkingkane (cameo); Shermlock Shomes (cameo); Marlon Branflakes; Calphurnia; Marilyn Monroe (cameo); Fearless Feasdick; Junior; Mickey Mouse (cameo); Donald Duck (cameo); Pluto (cameo); Goofy (cameo)
Synopsis MAD writer points out standard lampoon shtick elements during a portion of Julius Caesar story.
Genre satire
Script Harvey Kurtzman ?
Pencils Wally Wood (signed)
Inks Wally Wood (signed)
Colors Marie Severin
Reprinted in Comix: A History of Comic Books in America (Outerbridge & Dienstfrey, 1971 series) #nn; Comix: A History of Comic Books in America (Bonanza, 1971 series) #nn

1 page Stuart Greetings advertisement "Yours Free!"

Characters B. J. Sutart
Pencils ?; ? (photo)
Inks ?; ? (photo)
Letters typeset
Notes Ad for Stuart Greetings card sales outfits.

1 page Mason Shoes advertisement "Send for My FREE Outfit and start a Quick-Cash Spare Time Shoe Business!"

Pencils ? (photo)
Inks ? (photo)
Letters typeset
Notes Ad for sales kits for Mason Shoes. On inside "front" cover.