Coming in June, we're hosting a CBCS 10th Anniversary Auction! Now accepting submissions of CBCS-graded comics for auction.

Auction in progress, bid now! Weekly Auction ends Monday April 29!

7-Up Sam Vol. 04 1

  • Issue #1
    7-Up Sam Vol. 04 1
    Published Jan 1959 by 7-Up.

    7-Up Sam Vol. 04 (1959) "The Big E" is an in-house promotional comic published by 7-Up. The Big E stands for effort, enterprise, excellence, and enthusiasm. With these four traits your sales will surley grow. Featuring comic strip advertising art by Vic Herman, the creator of the 7 Up Sam institutional promotional campaign for 7 Up. This issue contains the story "7-Up Sams Big E Success Story." 8 pages, fullcolor, 7-in x 10-in.