Auction in progress, bid now! Weekly Auction ends Monday July 27!

Comfort (1888-1942 W. H. Gannett) Vol. 48 #12

  • Vol. 48 #12
    Comfort (1888-1942 W. H. Gannett) Vol. 48 #12


    (see more images)
    • Multiple heavy spine breaks. Corner creasing and edge tears to multiple pages. Spine split 5%. Water damage: Slight. Staple rust: Slight.
    • Heavy spine break. Spine split 5%. Water damage: Slight. Staple rust: Slight.

    Mail order magazine, edited initially by William H. Gannet. In 1888, Gannet created Comfort primarily as a means to advertise his patent medicine, Giant Oxien, a variant of The Moxie Nerve Food. Comfort's circulation increased from 13,000, in 1888, to 1.3 million, in 1894, which made Comfort the first publication in America to reach a circulation of 1 million. 10.5" x 13", 24 pages, B&W.