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  • Item #45916981
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    OLD WOMAN IN THE SHOE EDITION - The earliest editions have Toasted Corn Flakes "Old Woman in the Shoe" advert on back cove NOTE: Versions with the "Old Woman in the shoe" ad will still vary.
    Kellogg's Funny Jungleland Moving-Pictures is the 1st cereal premium ever produced. It was originally given to customers in the stores by merchants at the time of purchase of Kellogg's Toasted Corn Flakes; later that year it became a mail-offer premium costing 10ยข.
    This popular premium ran all the way to 1937 with numerous edition changes. Versions cannot be narrowed down to dates, as most appear to have only the original 1909 copyright date with some exceptions like the 1932 editions.
    This historical pictorial booklet for children advertises Kellogg's Toasted Corn Flakes. It has a tri-fold outer cover, with two interior pages which are cleverly separated into six vertical strips. The strips can be individually flipped to one side or the other, allowing for clothing changes on the animals drawn inside. This unique book was patented Jan. 15, 1907. Exact measurements vary by version, approx. 7-in. x 9-in., full color.

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